With the $2 billion business of decaffeinated coffee at a plateau, coffee companies are focusing their efforts on new "low-caf" blends. While decaf coffee has long been considered less flavorful, these breakthrough blends are genetically manipulated to be naturally lower in caffeine but complex in taste.
As an everyday coffee drinker, I hadn't realized that the decaf business was so lucrative, and was surprised to learn of the staggering numbers.
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Think you can judge a person by the state they live in? It might not be such a crazy notion according to new research on the geography of personality. Controlling for factors like race, income, and education, the study profiled 600,000 Americans with a 44-question personality test that evaluates five traits: extraversion, agreeableness, conscientiousness, neuroticism and openness.
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The first official day of Fall was over the weekend and with the cooler weather and shorter days comes a bounty of fresh, crunchy fruit and hearty vegetables. While apples and pumpkins are commonly consumed in large quantities, this year the Wall Street Journal has published a list of 10 other foods to consider for Fall cooking. To check out their delicious suggestions, .
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Recently grocers and restaurant chains have started to employ a sophisticated type of digital advertising. The videos and images influence a shopper's decisions as they browse supermarket aisles or wait in line to pay. At select Dunkin' Donuts in New York, people who order coffee in the morning see ads promoting breakfast items at the register.
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If you're the proud owner of a BlackBerry and are getting sick and tired of hearing about iPhone Apps, don't worry, all hope is not lost! The Wall Street Journal is now offering a mobile app for BlackBerry's that will easily allow users to read all the latest WSJ news from the WSJ website.
To check out the WSJ mobile reader, click on this link from your cell phones' browser.
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If you caught The Dark Knight already, you might want to go back for a second look — did you know you may have been watching a flick all about George W. Bush? According to this WSJ op-ed, it's true: There seems to me no question that the Batman film The Dark Knight, currently breaking every box office record in history, is at some level a paean of praise to the fortitude and moral courage that has been shown by George W.
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At Spruce, an upscale bar and restaurant in San Francisco, I came across the papa doblé daiquiri on the bar menu and knew I had to order it. I love this drink for several reasons, and one of them is the legendary story behind it. The papa doblé was the signature drink of prolific writer Ernest Hemingway.
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I'm sending around an apology card for everyone to sign — it seems a lot of us have been selling Bush short. In an editorial opinion from the Wall Street Journal (newly purchased by Rupert Murdoch) Bush’s commitment to helping the poor and sick abroad has been largely ignored. The piece asserts that once the G-8 summit, now wrapping up, completes its country tally on who is providing the most money to combat disease and hunger, the US will emerge as the conclusive leader — thanks in large part to Bush.
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Farms Sprout in Suburbia
The Wall Street Journal's "Green Acres II: When Neighbors Become Farmers" reports that a growing number of Americans are "turning grass into edible greens and maybe even greenbacks," by growing food in their front and backyards. Since 2006, in Boulder, CO, school-bus driver Kipp Nash has "uprooted his backyard and the front or backyards of eight of his Boulder neighbors," and spent his afternoons "planting, watering, and tending" these minifarms, growing vegetables like tomatoes, bok choy, garlic, and beets.
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I enjoy living here in sunny Northern California, where we're spoiled by the fresh produce. I couldn't really imagine living anywhere else, especially a place as cold as the South Pole, where there's no naturally grown produce of any kind. And yet, that little fact doesn't stop the chefs down at the Amundsen-Scott South Pole Station.
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